Services
Our service offerings represents our integrated approach to advising, representing, and scaling talent and brands within the sports and entertainment ecosystem. We combine strategic consultation, hands-on execution, and deep industry access to drive measurable results while building long-term value and relevance. Every engagement is tailored, outcome-oriented, and grounded in professional integrity, ensuring our clients are positioned not only to compete, but to lead in an increasingly dynamic and culturally driven marketplace.

1
Brand & Talent Representation
We provide comprehensive representation services for brands, athletes, creators, and executives. Our approach centers on strategic positioning, contract negotiation, and long-term value creation. We serve as a trusted advocate for our clients, managing relationships, aligning opportunities with personal and commercial goals, and protecting brand equity at every stage. From endorsement deals and sponsorships to media opportunities and strategic partnerships, we ensure our clients are represented with clarity, professionalism, and purpose.

2
Marketing
We design and execute integrated marketing strategies that drive awareness, engagement, and measurable growth. Our services span brand strategy, go-to-market planning, campaign development, paid and earned media, and performance optimization. By combining cultural insight with data-driven execution, we help clients reach the right audiences through the right channels, ensuring every campaign is aligned with business objectives and delivers a clear return on investment.

3
Business Development
We support clients by identifying, structuring, and executing strategic partnerships and revenue opportunities. Our business development services include market analysis, partnership sourcing, deal structuring, negotiation support, and ongoing relationship management. Acting as an extension of our clients’ teams, we focus on building sustainable growth pipelines that align commercial opportunity with brand integrity and long-term objectives.

4
Name, Image, & Likeness
We provide advisory and management services for NIL programs, partnerships, and activations. We work with student-athletes, brands, collectives, and institutions to design compliant, brand-aligned NIL strategies that create authentic value. Our services include deal sourcing, contract oversight, campaign execution, education, and compliance support, ensuring all NIL activity is executed responsibly, transparently, and in accordance with applicable regulations.

4
Creative
Our creative team develops original concepts, assets, and experiences that bring brands and stories to life. We handle the full creative lifecycle, including ideation, design, content production, and delivery across digital, social, experiential, and physical formats. Every creative output is grounded in strategy, ensuring consistency with brand identity while pushing cultural relevance and audience connection.

5
Event Management
We deliver end-to-end event management services, from concept development through on-site execution and post-event analysis. We plan, produce, and operate live events, experiential activations, and branded experiences on behalf of clients across sports, entertainment, corporate, and collegiate environments. Our team manages logistics, vendor coordination, compliance, staffing, and on-site operations, ensuring seamless execution while maximizing brand impact and attendee engagement.
GET IN TOUCH WITH US
At 1Link Sports and Entertainment Group, we are always open to meaningful conversations with those who share our ambition and vision for excellence. Whether you are talent seeking strategic representation, a brand in need of consulting services or interested in partnering with one of our clients, a driven professional pursuing a career in sports and entertainment, an intern eager to gain real-world experience, or a member of the media with an inquiry, we invite you to connect with us. Our team is committed to building impactful relationships, cultivating opportunity, and shaping the future of sports and entertainment through intentional collaboration and disciplined execution.
